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Showing posts from December, 2020

What is Push Notification and How Can you Use Them in 2021?

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Haven’t you seen your smartphone’s screen glowing with eye-catchy notifications? Yes, we are talking about push notifications. Push notifications both in the form of Android and iOS push notifications have become one of the most effective marketing techniques. Within a short span of time, they have overtaken traditional marketing and has emerged as one of the trusted techniques in the world of digital marketing. Although they have helped a lot of businesses around the world to achieve sales targets, still there are some who don’t know much about them. Hence they are not able to get benefits. Well, to make it more clear, let us discuss what push notifications are all about and how we can use them in 2021? What are the push notifications? Push notifications are clickable messages that pop up on your device’s screen whenever you go online. They contain rich media like images, graphics, emojis, gifs, videos, etc. They can be segmented and timed as per your requirement. Moreover, you need

Why Push Notifications are Important for Advertisers & Businesses?

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When you are planning your marketing and advertising strategies then it becomes very crucial for you as a business person to thoroughly research your market area and carefully evaluate all the latest eCommerce trends which might reflect your business brand. Today, the best marketing practice which is trending in this modern technological world is known as push notifications. Here, the push notifications are the short messages which appeared on your mobile and desktop screens that are sent from different websites and various mobile applications that you have installed in your mobile phones. Today, mostly everyone is using the technology either in the form of a mobile phone or by the way of computer & laptop. So, these mobiles and computers are becoming advantageous platforms for business firms and marketing experts as they can now directly pitch their prospective clients by easily landing on the screens of their devices with the help of these push notifications.  But merely using th